Tag: SEO

SEO could be defined as a Digital Marketing Strategy to Promote your website over the search engine. It helps you to get first-page rank with your favorite keyword.

SEO Is a Stair to a Successful Website

You all must be thinking that what I mean by ‘SEO is a stair to successful website’. Just the way a plant needs water and sunlight to grow, websites needs SEO to work properly and grow. And a website is useless until it gives the owner web traffic and productivity. So, to generate traffic on the website and to make it a useful source for business. Why do people develop website for their businesses these days? It is so because today’s generation is a phonoholic ( I know that’s not even a word but it means people are addicted to phones) and internet addict. Hence businessmen make a website to make his company’s name familiar to the world. And by ‘world’ I mean the internet world. You can also say that a website is a digital template of a company.

 What is SEO?

SEO i.e. Search Engine Optimization refers to the process of optimizing a website in such a way that it starts ranking on the search engines, such as Google, Yahoo etc. The basic and primary objective of search engine optimization is to get the website to rank on the first page of the search engines. If you want your website to rank on the first page of the search engines, then you must hire experts to do SEO on your website.

SEO includes –

  • Content Optimization
  • Image Optimization
  • On – Page Optimization
  • Off – Page Optimization
  • Selecting Keyword
  • Giving Outbound and Inbound links
  • Social Media Optimization
  • Backlinking

Who can do SEO?

If you are thinking to do SEO on your website on your own, it is possible. Anyone with good grammar and computer knowledge and basic knowledge of SEo can do it. But I’d rather suggest you to hire an expert to do that work for you. As the expert can do it in less time and will also give you good results. But if you try to do it by yourself you might lack somewhere and your website won’t rank. No matter how hard you try but you cannot match the level of work done by an expertise.

For creating a website or for SEO services contact us on our site Doon Today Web Services.

Breadcrumbs (Navigation) And The Relation b/w Breadcrumbs & Website.

Before talking about Breadcrumbs, let me ask you a general question. How will you define a Perfect Website?
Whenever the word ‘Perfect Website’ comes into my mind, an image of a website flashes up as a perfect structure, beautifully managed where I could find the things easily what I am looking for. Whether I start to use it from the Home page or any Internal Landing Page, I would definitely enjoy browsing it, if it is simple and easy to browse it without any hazels.
If I am not wrong than 80-90% of you will agree with me.

So the first thing we will have to keep in our mind while designing a website how easy is to navigate your website for the visitors. It really doesn’t matter which one was their landing page. Breadcrumbs can be a very option for people to navigate their exact location on a website, whether it’s about a small website or a huge one.
Let’s talk about how many types of Breadcrumbs you can use:

Location Based Breadcrumbs:

It basically shows your exact location on a website or it allows you to navigate the exact location of your current webpage into the hierarchy of a website. It includes Categories that are level up from the page they’re looking at. For example, you may go through the example below:

attributes based breadcrumbs

Attribute Based Breadcrumbs:

You can easily find out these kinds of Breadcrumbs on E-commerce websites, these breadcrumbs indicate attributes or categories recognized to the current page with a site. You may look at the example below:
Attribution based breadcrumbs

Path-Based Breadcrumbs:

This type of breadcrumb is the least popular since this type of navigation essentially replicates the forward and back buttons. It will include the previous pages which you have visited previously along with the current one.

Conclusion:

While breadcrumbs are not that essential for your website but definitely it adds some extra value to your website and makes it easy to browse your website for people. They will never get lost and can visit the pages as per their choice by keeping their previous page views path in front of their eyes. You may read more by clicking here…