“SEO could be a Devil too” title perfectly suits for a Blog which is related to Blackhat Techniques. Let’s have a look over a few of Techniques which could ruin your online business.
Black Hat Techniques
Oh-oh, this is one of the most famous Black Hat Techniques, never use duplicate content to your website. Because now search engines allow those websites to get rank only, the people who use fresh content for their websites. With duplicate content, your website can never get rank.
Keyword stuffing is one of the oldest techniques to generate instant traffic towards your website. But now it is known as a bad technique because now search engines have started noticing the content which has been used is useful for the reader or not?
Over-Optimized Alt Description
Alt description is recommended for SEO but again over stuffing is bad. It comes under black hat techniques. Simply don’t abuse it.
Commercial Anchor Text on Internal Pages
Keep your site neat and tidy. You don’t need to fill your website with content if it doesn’t make any sense.
Content automation is by which you can auto generate content to your website without even a single effort from your side. So it is not a valid form of content generation. Again it is one of the black hat techniques, try to avoid it. Search engines can automatically identify the content generated with this technique because the content do not have any style, heading or any pictures.
Bait and Switch
It is a process to generate traffic to a website with fake titles or Keywords, in easy words to display something else and when the reader enters he or she finds something different. Don’t do that!
Hidden/Invisible Text and Links
There are a few of websites who use hidden text or links into their websites to get rank fast. But it is also a part of trying to mislead search engines. They are clever now; they have got so many techniques to catch you.
HTML Heading Over-Optimizing
Some people use a keyword again and again in their h1, h2 or other headings in a single page which is not good at all. And not look cool; search engine can penalize you for this.
Keywords should be related to the topic only. It shouldn’t be like you are trying misguiding. If it’s about food then it must be related to food only.
Your internal linking needs to be tricky, it doesn’t allow you to put an irrelevant link into your page. For example: do not link your pages such as; about us, contact us or home page again and again. It’s also a part of black hat technique.
It is also a black hat technique whether you have done it with the help of any software or manually. No, means no!
Clocking can be explained as a process where you have used two types of data in your website one is for reader and second is for search engines just to get rank over search engines.
There are so many tools which can spin the whole article to make search engine a fool but now this trick is also useless. Because search engines think that it has nothing meaningful for a reader. Your site can be banned for using this kind of content into your website.
Social Network Spam
Posting and sharing in different-2 groups or pages with the same links, it is spamming.
Simply try not to violate the rules and regulations of search engines, read carefully all the instructions before stepping ahead. Good Luck!